Let’s change consumption culture by sharing stories from around the world about living a more resource-efficient lifestyle. Home of the No-Waste Lifestyle. The No-Waste Lifestyle consists of eight steps: Reduce Reuse Refill, Less but better stuff, Durable not disposable, Get the Last Drop Use Products Up Completely, Make Products Last Longer, Repair and Repurpose, Respect Food, Share Rather than Own, Live Smarter Smaller and Closer, Live Simply, Live More Efficiently and Recycle or Compost and Influence Others.
Key words: Zero Waste, Waste Reduction, Waste Prevention, Sustainable Lifestyle, Sustainable Living, Green living, Waste Not, Sustainability, Prevent Waste, Minimize resources, conserve resources, Waste Minimization, NYC Zero Waste, New York City, OneNYC, Zero Waste New York City, Zero waste by 2030, Sharing Economy.
Share, Swap, Borrow, Donate and Gift are strategies for the sharing economy for living more resource-efficiently, living better, saving money and building community.
WeHateToWaste is a global platform for individuals who are passionate about living a more resource efficient lifestyle, preventing waste, conserving saving natural resources like water, energy, fuel and food, and getting the most from the products we buy.
The site is a project of J. Ottman Consulting, New York City, pioneers and leaders in green marketing and sustainable consumption. It was founded by Jacquie Ottman, Jacquelyn Ottman, an internationally recognized expert in green marketing and author of The New Rules of Green Marketing: Strategies, Tools and Inspiration for Sustainable Branding (Berrett-Koehler, 2011)